Chapter 5

Organisational Change and Change Agents

Chapter Outline
  • Introduction

  • Change Agent: Definition and Meaning

  • Types of Change Agents

  • Key Roles in Organisational Change

  • Difference between External and Internal Change Agents

  • Characteristics of a Good Change Agent

  • Timing the Entry of the Agent/Consultant into the Organisation

  • What Can a Change Agent Change?

  • Summary

  • Case Study

  • Review Questions

  • Exercises

“When dealing with people, let us remember we are not dealing with creatures of logic. We are dealing with creatures of emotions, creatures bristling with prejudices and motivated by pride and vanity.”

— Goethe

5.1 INTRODUCTION

History is full of examples in each country of rulers and kings seeking the advice of experts and wise men of ...

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