August 2010
Beginner
464 pages
11h 43m
English
Culture is an abstraction, yet the forces that are created in social and organizational situations deriving from culture are powerful. If we don't understand the operation of these forces, we become victim to them. Cultural forces are powerful because they operate outside of our awareness. We need to understand them not only because of their power but also because they help to explain many of our puzzling and frustrating experiences in social and organizational life. Most importantly, understanding cultural forces enables us to understand ourselves better.
Most of us in our roles as students, employees, managers, researchers, or consultants work in and have ...
Read now
Unlock full access