Chapter 2
Three Rooms have been chosen here to show you the Innovation Hub – the Kitchen, the Bedroom and the Garden.
Part of our evolutionary story is efficiency: to save energy, we take shortcuts by privileging succesful ways of doing a task, ‘routinising’ it, and smoothing the neural pathways to and from it. This generally works well and uses less energy next time. It leads to us supporting habitual ways of perceiving the world, and dismissing anything that contradicts it. We really need our brains to do this work, or we would take forever just to make a cup of tea. But sometimes our energy-saving tracks ...
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