Chapter 14
Creating PayPal Buttons
In This Chapter
- Paying PayPal when you use buttons
- Figuring out which buttons to add to your Web site
- Creating buttons with the Button Factory
- Giving options to your customers
- Matching the look of your existing Web site
- Integrating the button code into your Web site pages
- Understanding how the customer experiences the transaction
- Getting paid
Back in 1997, I hired a developer to build an e-commerce site for my husband, an antique maps and print dealer who wanted to sell his products online. Back then, many of the automated site generation tools that are available today simply didn't exist. Today, I wouldn't need to hire someone to hand-code the site — I could create the pages myself and use the PayPal button factory to provide the e-commerce functionality.
Like many great tools, the basic services of PayPal are simple to use, but dig a little deeper and you may be surprised at how much PayPal allows you to do. In this chapter, I show you how to turn your current Web site into an e-commerce Web site, quickly and easily.
Although you don't need to be a developer to add PayPal buttons to your Web site, it helps to know a little basic Hypertext Markup Language (HTML), which is the language used to describe Web page layout. If you need a little help brushing up on your HTML tags, two books that can help you are Web Design For Dummies by Lisa Lopuck ...
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