Chapter 6Internal Announcements to Inform and Inspire

“The problem is not that there are problems. The problem is expecting otherwise and thinking that having problems is a problem.”

—Theodore Rubin

Place a high priority on getting your news out internally to keep employees inspired and informed. Internal announcements share news, clarify positions, and provide information about events and company issues. When announcing positive opportunities or events, you can generate or support excitement and a feeling of involvement and pride.

The more you involve your employees, the more they will feel respected and appreciated. Keeping them posted, giving them feedback—and eliciting ideas and feedback from them—creates a sense of ownership in, and a cohesive ...

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