Chapter 9
Measuring Performance as Behaviors
IN THIS CHAPTER
Measuring competencies
Measuring behaviors using comparative and absolute systems
Anticipating pros and cons of classifying employees using forced distributions
Creating star performers
As the saying goes, the devil is in the details. So the way in which we measure performance is absolutely critical in terms of the effectiveness of a performance management system.
This chapter is about how to measure performance as behaviors, which is what employees do. I will also explain when and why it makes most sense to measure performance as behaviors.
Measuring Competencies
To measure behaviors, we first cluster them into competencies. These are measurable clusters of knowledge, skills, and abilities (KSAs) that are critical in determining how results will be achieved. Examples of competencies are customer service, written or oral communication, creative ...
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