Chapter 13. It ain’t what you do, it’s the way that you do it

Kevin Howes and Mark Reynolds

Catalyst People Ltd

Catalyst is a consultancy dedicated to performance management. Its focus is on what it terms the ‘Behaviour drives performance’ equation, and its approach is based on the principles of Behaviour Kinetics. Its methodology is driven by two audits: first, the validation of the strategy and, second, the capability of the people to deliver that strategy. Its work on the latter is based on data gleaned from two complementary behavioural profiling tools – i-Scope and Momentum CPI – both of which identify the observable and measurable behaviour of individuals and teams. Catalyst has successfully applied a Behaviour Kinetics approach in its work ...

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