December 2011
Beginner
400 pages
10h 55m
English
Content preview from Persuasion & Influence For Dummies®
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Chapter 10
Getting Things Done with the Help of Others
In This Chapter
Accentuating your strengths
Playing to people’s tendencies
Working strategically – and ethically
If you’ve ever observed master persuaders at work, you may feel both impressed and frustrated. You watch in awe as, with a steady stream of charisma, eloquence and ease, they engage people they want to win over, making them eager to carry out any request put forward.
If you find that your charisma quotient is modest or that your verbal skills are lacking, don’t despair. Persuasive techniques are based on scientific principles that you can understand and apply to your everyday interactions. When you put the principles I spotlight in this chapter into practice, others comply with your wishes almost automatically. Why? Because with global technology driving the pace, time is compressed and people barely have a moment to think. In addition, they’re swamped with more information than they can absorb. They don’t have time to consider their decisions and there’s too much to consider anyway. As long as the choice makes sense to them, they do what you ask.
In this chapter I describe six simple, clear and intuitive principles ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.