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Peter F. Drucker Boxed Set (8 Books) (The Drucker Library)
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Peter F. Drucker Boxed Set (8 Books) (The Drucker Library)

by Peter F. Drucker
November 2020
Intermediate to advanced
2440 pages
59h 3m
English
Harvard Business Review Press
Content preview from Peter F. Drucker Boxed Set (8 Books) (The Drucker Library)

CHAPTER THREE

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The Five Deadly Business Sins

THE PAST FEW YEARS have seen the downfall of one once-dominant business after another: General Motors, Sears, and IBM, to name just a few. But in every case the main cause has been at least one of the five deadly business sins—avoidable mistakes that will harm the mightiest business.

The first and easily the most common sin is the worship of high profit margins and of “premium pricing.” The prime example of what this leads to is the near-collapse of Xerox in the 1970s. Having invented the copier—and few products in industrial history have had greater success faster—Xerox soon began to add feature after ...

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Publisher Resources

ISBN: 9781647820275