INTRODUCTION

Take a quick stroll through the photography section of your local bookstore and you will discover five to ten different books on how to launch a successful career as a photographer; an online search will reveal 20 or 30 more. They are all valid, but all of these books assume one thing: that you know what you want to do.

A 30-year-old adult who is possibly making a career change might know exactly what he or she wants to do and might have a pretty good idea of how to do it, but in my experience very few 21-year-olds holding a freshly inked diploma from a university photography program have that level of certainty.

I’ve been teaching photography for over 25 years while also maintaining a full-time career as a professional photographer. ...

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