Chapter 4

CAREERS IN THE INDUSTRY ADVERTISING, DESIGN, STOCK PHOTOGRAPHY, MAGAZINES

When we see a photograph in a magazine, on the web, or hanging on a gallery wall, we naturally assume that we are looking at the work of a photographer. In fact, we are actually seeing the collaborative efforts of a multitude of players behind the scenes: art directors, web designers, lab technicians, artist representatives, retouchers, printers, studio managers, assistants, and editors.

Some artists—painters, sculptors, and writers for example—can work in relative isolation, but photographers require a vast infrastructure of unseen, and unsung, collaborators to support their work, from camera manufacturers to lithographers. Photography is an art form that is ...

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