Once you’ve convinced your would-be investor that the problem you’re tackling is worth solving, the obvious next step is how you’re going to solve that problem.
In this book, I handle “the solution” and “the produc” in different chapters. They are very closely related, and many founders can safely combine both into either a “product” or a “solution” slide. Conceptually, however, I think they are a little different.
When you are pitching your company to an investor, you are telling two stories in parallel. One version is the ultimate vision ...
