3Managing the Change Journey
Learning Objectives
By the end of this chapter, you should be able to:
• Identify the common reactions to change.
• Manage the three-step transition process.
• Make a case for change.
• Create a vision for change.
• Design a communication strategy.
• Manage the scope and speed of change.
IDENTIFYING REACTIONS TO CHANGE
How do you react when you are confronted with the need to change? Take a look at Exercise 3–1 and identify which responses best describe your reaction.
Exercise 3–1How Do You Respond to Change
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