Planning Successful Meetings and Events

6

Exhibits

Many conferences provide tabletop displays that enhance the value of a meeting by providing additional resources and information for the attendees. These displays may be modest table layouts or more extensive booth arrangements. Exhibits are an integral part of a convention or meeting. The basic guidelines in this chapter will assist those who organize meetings, conferences, and conventions with accompanying tabletops and booths.

The Purpose

Exhibits provide an opportunity for attendees to obtain industry-specific information that is relevant to the conference topic or theme. The environment is upbeat; the atmosphere is comfortable and friendly. This is time dedicated to product introduction, information exchange, prospecting, sales, ...