Plug-in to After Effects

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COLOR CORRECTION AND COLOR EFFECTS

Color correction, also known as color grading, can really take your video footage to the next level. Color sets the tone, the mood, and an overall feel that gives your video the professional look to draw in your audience. The term color grading is most often used when referring to color correction using specialized equipment such as Blackmagic Designs’ DaVinci at a postproduction house.

We all know color has a great impact on our perception and mood. If a red car drives by, we’re quick to assume it’s a fast car. A room painted blue will seem more calming that a yellow room, which will tend to seem more bright and cheery. This is the very same reason producers in TV and film lean toward specific colors to create ...