6
Pre-production Decisions
In the last chapter, I walked through all of the major considerations you'll face when planning your podcast. These ranged from defining your voice and choosing who will represent your company on the podcast to what format you want to use. Those decisions, along with ones about publishing schedule and how to avoid common pitfalls, will help you be prepared for the next step. That next step is getting ready for the production of your podcast.
The good thing about this step is that you only have to do it once. After setting your goals and deciding on production and budget, you can then concentrate on creating content and publishing it. Everything after this is all about producing individual episodes since ...
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