Chapter 11

Providing Show Notes

IN THIS CHAPTER

Bullet Understanding good show note etiquette

Bullet Using images effectively

Bullet Posting with WordPress and LibSyn

Bullet Posting with searchers in mind

Show notes are brief summaries of each podcast episode. Show notes can take the form of an outline, a detailed bulleted list, or just a few sentences of text. In this chapter, we show you how to effectively use show notes to enhance your listeners' experience and bring additional traffic to your podcast through search engines.

And where do listeners find these show notes? Simply enough, on the podcast’s website.

Remember Additional traffic means additional bandwidth consumption, which can cause issues. Flip to Chapter 10 for tips on reducing the load on your server and for info about optional hosting plans that don’t charge for additional bandwidth.

Show Note Etiquette

Several schools of thought exist on how to approach show notes. Some podcasters say you should be brief, using notes only to hold URLs and other pieces ...

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