18TEN THINGS YOU SHOULD NEVER SAY
Positive selling techniques are all about attitude, confidence, and a belief in yourself and what you’re selling. I firmly believe that if you follow the advice in this book—advice that’s been honed over more years of experience than I care to remember-your sales will increase, sometimes dramatically. At the same time, I want to caution you: There’s no magic formula that’s always going to get you the sale. Sometimes a sale just won’t happen, no matter what you do. In these cases, you need to know when, just as in a poker game, it’s best to get up from the table and cash in your chips.
However, the best thing that you can do as a positive salesperson is create the best possible conditions in which a sale is most ...
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