Chapter Twelve. Diagrams, Photos, and Cartoons: How to Inform With Impact

Diagrams, Photos, and Cartoons: How to Inform With Impact

“You have been accused of cruel and abusive behavior. Is it true you made your staff sit through a PowerPoint presentation?”

 

“One picture is worth a thousand words.”

 
 --FRED R. BARNARD

Because PowerPoint is first and foremost a visual persuasion tool, presenters have to know how to select and present diagrams, photographs, and cartoons with flair.

Audiences admire and respect a presenter who goes the extra mile to make their lives easier and more enjoyable by using diagrams, photos, and cartoons.

Using Diagrams

Simplifying and Visualizing the Complex

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