The Business Scenario

A new business day begins at the worldwide headquarters of AdventureWorks. You are just settling in with your first cup of coffee and beginning an initial scan of your e-mail inbox. Of particular notice is a message from your supervisor with a Microsoft Excel spreadsheet file attached. The spreadsheet contains 20 of your competitor’s products that directly compete with AdventureWorks’ products. A third-party service has supplied the estimated level of sales for the competing products. The accompanying e-mail message details your supervisor’s need for a comparative analysis of AdventureWorks’ sales with the sales of the market as a whole. The request goes on to elaborate that the creation of this analysis will be required ...

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