6 Mastering Marketing with ChatGPT
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In this chapter, we will focus on how marketers can leverage ChatGPT, looking at the main use cases of ChatGPT in this domain, and how marketers can leverage it as a valuable assistant.
We will learn how ChatGPT can assist in the following activities:
- Marketers’ need for ChatGPT
- New product development and the go-to-market strategy
- A/B testing for marketing comparison
- Making more efficient websites and posts with Search Engine Optimization (SEO)
- Sentiment analysis of textual data
By the end of this chapter, you will be able to leverage ChatGPT ...
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