© Philip Weinmeister 2018
Philip WeinmeisterPractical Guide to Salesforce Communitieshttps://doi.org/10.1007/978-1-4842-3609-3_1

1. Why Salesforce Communities?

Philip Weinmeister1 
(1)
Powder Springs, Georgia, USA
 
There are two distinct parts of the question posed in this chapter’s title—Salesforce and communities—and they cannot be sufficiently addressed in one response. To provide a holistic answer, we must look at three separate questions.
  • Why Salesforce?

  • Why communities?

  • Why Salesforce communities?

Before we delve into the hands-on, practical aspects of building, moderating, and managing a community on the Salesforce platform (or, the “what” and “how”), I want to take a step back and truly communicate the “why.” To put it simply, if I didn’t believe ...

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