Reviews are a significant part of online buying cycles today. Though the “vocal minority” is few, the number of users who are impacted by reviews is significantly large. One study found that 63% of users prefer online sites that have reviews. Customers who visit review pages have an astounding 105% more chance of buying from the website (https://cxl.com/blog/user-generated-reviews/#:~:text=Reevoo%20found%20that%2050%20or,site%20that%20has%20user%20reviews). Mining these reviews gives insights to both the online service provider as well as the seller who has ...
3. NLP in Online Reviews
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