Practical Product Management for Product Owners: Creating Winning Products with the Professional Product Owner Stances

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Applying Stakeholder Management Strategies and Tactics in Practice

Creating a Communication Strategy

Because time is limited, you will want to do your stakeholder management activities effectively. Not all your stakeholders deserve an equal amount of your time. Some stakeholders are very important, whereas others generally cost you time without delivering valuable insights in return. A practice that may help you to engage with your stakeholders effectively is to design a communication strategy for each stakeholder and stakeholder group. This communication strategy is an easy-to-access, simple overview of how you plan to deal with your various stakeholder groups. It typically contains elements such as stakeholder name, function, information ...