CHAPTER 1

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The Salesforce.com Data Model: Objects, Fields, and Relationships

If you have any familiarity with Salesforce.com, you know that it has never had a shortage of rich features and functionality. One facet of its broad development platform clearly stands out as a prime starting point for developing without code in Salesforce.com and will serve as the foundation for the rest of this book. That element is the Salesforce.com data model, which consists of objects, fields, and relationships. The data model serves as a framework for almost everything else you can do within the application. Once you understand objects, fields, and relationships ...

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