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Pre-Production Planning for Video, Film, and Multimedia by Steve Cartwright

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Proposals, Budgets and Legal Issues

5

PROPOSALS

Proposals help define the scope of a project, the resources needed to accomplish it and provide for an estimated cost. They are essential to the planning process.

It is important to get agreement on what is to be done, how it is to be done and how much it will cost. Proposals provide a vehicle to communicate the desired work and outcomes with clients. Video production involves investing time, money and talent. A commitment is necessary to begin the project and the proposal provides the framework for this commitment.

Proposals identify the “need” for the project along with how the need is to be addressed. The proposal can provide an “approach” to the solution, but it is not the plan to carry out ...

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