March 2014
Beginner to intermediate
360 pages
8h 58m
English
Content preview from Predictive Analytics For Dummies
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Chapter 17
Ten Reasons to Implement Predictive Analytics
In This Chapter
Increasing returns on investment
Making better and informed decisions
Improving sales and customer satisfaction
Creating targeted marketing campaigns
Allocating company assets and resources effectively
Forecasting business needs and managing inventory
Exploiting new opportunities
Navigating hidden risks
Business competition is fierce and global, which leads companies to employ everything in their power to survive and thrive. In such an environment, companies are seeking to increase their revenues while keeping the operating cost to a minimum.
Predictive analytics is a business enabler that helps accomplish the ...
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I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.