Why Do Presentations Fail?

Some things are obvious; others are not.

  • Lack of skills
  • Content not clear
  • Can’t hear the presenter
  • Body language distracts
  • Recording your presentation

Lack of Skills

In our opening story, George was disappointed at the reaction he got from his audience. He was talking about what he thought the client ought to know and not about what the client wanted to hear, their self-interest in the project. He blamed the audience and thought it wasn’t his fault. So many times, presenters, like George, don’t understand why their presentations fail.

There are many reasons why a presentation fails. The most common is when a presenter fails to make a connection to the audience. Some of the causes for this might be obvious, ...

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