2. Creativity, Limitations, and Constraints
In Chapter 3, we take a look at the first steps in the preparation stage. Before we do, let’s take a step back and consider something you may not usually think about when preparing a presentation: creativity. You may not think of yourself as being creative, let alone as a creative professional like a designer, writer, artist, and so on. But you should, because developing presentation content—especially content to be delivered with the aid of multimedia—is a creative act.
Most of the students and professionals I meet in classes and seminars around the world say that they are not very creative. Some ...
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