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Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition
book

Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition

by Jerry Weissman
October 2021
Beginner
336 pages
7h 40m
English
FT Press
Content preview from Presenting to Win: The Art of Telling Your Story and Designing Your Slides, 3rd Edition

Chapter Four

The Story Arc

Case Studies: John McPhee • Ariadne and Theseus • Harold Scheub • Kurt Vonnegut • Syd Field • Bruce Schuman, Intel

We could write anything we wanted to, but each composition had to be accompanied by a structural outline…. The idea was to build some form of blueprint before working it out in sentences and paragraphs.1

Draft No. 4

John McPhee

▪ A Legacy of Sequence ▪

The esteemed professor of journalism and Pulitzer Prize–winning author John McPhee, whom you met in the previous chapter, still credits Olive McKee, his Princeton High School English teacher for her rule about structure.2 Mrs. McKee’s teachings about compositional logic have deep roots that reach back in time to primitive societies and even further back, ...

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Publisher Resources

ISBN: 9780136933281