Principles of Management: Text and Cases

12

Communication and Negotiation in Organizations

After going through this chapter, you will be able to understand:

• the concepts of communication and negotiation

• the various types of communication

• the features of effective communication techniques

• the psychological and behavioural influences on communication

• the barriers to communication

• the concept of transactional analysis

Communicate According to Cultural Overtones

In a global business environment, organizations integrate their mode of communication with issues of cross-cultural communication. One can appreciate the importance of cross-cultural communication when people from different cultures interact face to face. One of the functions of culture is to provide a highly selective ...