Acknowledgments

IT’S HARD TO THANK EVERYONE who has made ProActive Selling so successful; there have been just too many people. From salespeople who have helped with new ideas for tools, to vice presidents and CEOs who have looked at these tools not just as a way to sell, but as effective communication tools and a common language they can ProActively manage.

All the M3 Learning clients have been of major help. Thanks in believing and keeping ProActive Selling alive and well. Use the tools.

To AMACOM and all the staff, past and present (Bob and Ellen), thanks for putting up with someone who has no writing skills, but has some ideas of how salespeople can do a better job. Debbie, you took clay and gave it form—thank you. Thanks also to Mike Sivilli ...

Get ProActive Selling, 2nd Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.