Producing for Profit

Chapter 8Investors, Actors, Attorneys, Agents, Managers, Business Managers

It is an important fact to realize that most people in the entertainment business do not understand the how the business really works. They usually know, care about, and understand solely their own compartmentalized function within the industry, like an auto worker on an assembly line who knows how to tighten a screw on the rearview mirror or how to bolt in the center console but has no clue how to make the whole car, much less how that model was greenlit for production, where it’s going when it leaves the assembly line, what port it is being delivered to, who the dealer will be and in which country, and who the end user will be. The entire process in its filmmaking equivalent ...