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Producing for TV and New Media, 3rd Edition
book

Producing for TV and New Media, 3rd Edition

by Cathrine Kellison, Dustin Morrow, Kacey Morrow
February 2013
Beginner content levelBeginner
391 pages
15h 37m
English
Routledge
Content preview from Producing for TV and New Media, 3rd Edition

Introduction

Know what you don’t know.

Stephen Reed, producer interviewed in Chapter 11

If ever there was a succinct description of the producer’s role, “know what you don’t know” defines it best. To succeed as a producer, you become a lifelong learner— constantly researching, asking questions, and listening. Not stopping until you know what you don’t know.

There isn’t one producer in any area of television or new media who has all the answers, or has mastered the tricks of the trade, or grasps the nuances of each and every detail on the producer’s to-do list. Although producers share certain skill sets, each genre in which the producer works is different. Each project requires a unique result from its producer. This book strives to lay out ...

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Publisher Resources

ISBN: 9780240818979