Acknowledgments

MY FORMAL INTRODUCTION to Product Lifecycle Management, or PLM, came over coffee. I met Gary Baker, a vice president with EDS working on the General Motors account and a longtime colleague of mine from the days when I chaired the Michigan Technology Council. I was planning a session for the Management Briefing Seminar (MBS), which in spite of its inauspicious name was and is an important get-together of the automotive industry organized by the University of Michigan and the Center for Automotive Research each summer in the beautiful resort area of Traverse City, Michigan.

In previous years I had organized sessions at MBS around the topic of information exchanges. Material exchanges were all the rage during the Internet era. Material ...

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