Chapter 7. Designing Annual Reports
Figure 7.1.
“BEAUTY OF STYLE AND HARMONY AND GRACE AND GOOD RHYTHM DEPEND ON SIMPLICITY.” | ||
| --Plato | ||
Among the handful of jewels in the crowns of graphic designers is the annual report. Partly this is because so much attention is paid to annual reports. There, encapsulated in a sleek and slender booklet, is the distillation of an entire company for all the world to see. Of course, at the heart of it, the annual report is really just a thinly veiled, multipage advertisement whose job it is to paint a pretty picture of the company it represents, with the hope of enticing monetary participation from potential investors. ...
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