5 The Consulting Process – Preparation and Contracting
Preparing for the First Meeting
Rule #1: Be prepared! Please don’t go to a potential or existing client without prior knowledge of what they do, who they serve, and the industry in which they work. A consultant must first gain a deep understanding of their client and its industry. Remember, the first impression will endure, and there is only one opportunity to make an outstanding first impression. Creating that impression starts with your Google and LinkedIn profiles. Your ...
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