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Professional Web Video by Mark Weiser, Richard Harrington

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ENCODING VIDEO FOR THE WEB

While you work hard to have a great-looking video, delivering uncompressed video over the Internet is just impractical. Uncompressed video formats can top out at 1 GB per minute, and even DV compression still weighs in at 200 MB per minute. This would cost a fortune to deliver and even the most motivated audience members wouldn't be willing to invest the time in getting content.

Fortunately, video compression techniques and technology have dramatically improved. It is now possible to deliver video that looks great using data rates that measure 1 to 10 MB per minute. In fact, adaptive streaming technology has allowed ...

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