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Professional Web Video by Mark Weiser, Richard Harrington

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PROMOTING YOUR VIDEO

As the world of web video continues to explode, getting noticed gets harder and harder. In the early days, things were much easier as the competition was poorly funded (and often produced marginal projects). These days you're likely to find yourself up against people with more money, higher production values, and perhaps the backing of major studios or media corporations.

How can you possibly compete?

It's simple (and it's how we continue to succeed). Produce good content that you are truly passionate about. Then be sure to make a lot of noise and promote that content. Don't waste your time trying to reach the masses; rather, ...

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