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Programming for TV, Radio & The Internet, 2nd Edition by Philippe Perebinossoff, Brian Gross, Lynne Gross

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4

Development

In this chapter you will learn about the following:

•  What future programmers need to know about the inner workings of the development process

•  Ways to pitch a story

•  The role finance plays in the development process

•  Strategies professionals use to get a project into development

•  The role globalization plays in development

•  Format development in radio

•  What development means in public broadcasting

•  How Internet program development is seeking to maximize the potential of the wired world

Development, sometimes called “development hell,” is an essential step in readying a program for broadcast. Shows do not appear ready for public consumption. An idea has to be shaped, fine-tuned, and perfected during the development ...

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