O'Reilly logo

Programming for TV, Radio & The Internet, 2nd Edition by Philippe Perebinossoff, Brian Gross, Lynne Gross

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

12

Changing and Canceling Programs

In this chapter you will learn about the following:

•  When programs require changes to avoid cancellation

•  What changes can be made to keep a program viable

•  How a time change can make or break a program

•  Why programs are canceled

•  The best way for executives to handle giving a cancellation notice

•  The types of and reasons for changes and cancellations in radio

•  Potential controversies that could spring from show cancellations

•  Why websites stay active or go to the cyber graveyard

Sometimes a program will be painstakingly researched, carefully developed, launched with carefully crafted marketing and promotion—and fail. In previous chapters, you observed that experienced programmers know the ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required