Environmental protection through societal change
What psychology knows about collective climate action—and what it needs to find out
Sebastian Bamberg1, Jonas H. Rees2 and Maxie Schulte1, 1Bielefeld University of Applied Sciences, Bielefeld, Germany, 2Bielefeld University, Bielefeld, Germany
Abstract
Global and societal challenges such as climate change cannot be solved by focusing on single actors and individual behavior change alone but are inherently social problems. The current chapter therefore focuses on the group dynamics involved in the context of climate protection. More specifically, we examine psychological factors underlying individuals’ engagement in collective climate protection. We begin by briefly outlining an influential ...
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