Using Amazon’s Author Central to Increase Sales

Readers who are interested in buying your e-book might look to see what else you’ve published or to find out more about you. By creating an author page through Author Central, you can reserve a tiny corner of Amazon where you can add everything from a biography to videos. This page can help cement readers’ interest by encouraging them to buy your e-book. If you have several books for sale, the author page can help readers find them too.

You can use Author Central to add extra information to your e-book’s page on Amazon (the page that readers visit to find out about, and buy, your e-book). Using Author Central, you can (for example) add extra formatting to your e-book’s blurb.

Signing up for Author Central

You need to have at least one e-book (or print book) published on Amazon in order to join Author Central. After your e-book is available, follow these steps:

1. Go to .

2. Click the Join Now button on the right side of the page.

3. Sign in with your Amazon account.

4. Read and accept the terms and conditions, and then click Accept.

Amazon automatically searches for books listing you as the author.

5. Click the Yes, This Is Me link for every book that belongs to you; click No, I Am Someone Else for every book that isn’t yours.

You can add other books to your profile later.

Selecting a book creates your Author Central account, and Amazon sends you a confirmation e-mail labeled

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