Conventions Used in This Book
Like every For Dummies book, I use the following conventions to help you.
When I introduce a new term, I italicize the term and follow with a clear and concise definition.
When I present a list of important terms or pointers, I bold the keywords that introduce each bullet.
When I include URLs of websites, I don’t break off long URLs with dashes or hyphens to help you when you type the URL into your browser.
When you see a QR Code in the left margin, scan it with a reader (which you can read about in Chapter 2) to access additional content. I promise that scanning these QR codes will enhance your learning on QR Code use and marketing.