Chapter 4. Designing to Make You Smile
Introduction
Successful Designs
New inventions are emerging all the time, but only a few become good enough to be used by the public. The inventions and the business opportunities related to them are immense, but whether they are seized or not depends on whether products are conceived and designed to deliver on the potential. Anyone who has tried unsuccessfully to program a VCR or understand all the functions of a mobile phone has experienced the problem of technology that was designed without considering the user.
Manufacturers are constantly designing feature-rich products to appeal to the widest market possible. This is fine, of course, but problems arise when they don’t stop to consider the end-user during ...
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