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Ready to Be a Thought Leader?: How to Increase Your Influence, Impact, and Success by Guy Kawasaki, Denise Brosseau

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Index

A

Aaker, Jennifer

Abandoning ideas too soon

Achuar elders

Acronyms: “Not me” attitude; S.H.O.U.T.

Action: creating change with; engage others to take; measuring impact of; one-page plan for; taking small steps toward; thought leaders can take

Activating advocates: evaluating your skills for; expanding influence and; Hughes' steps for; identifying potential supporters; importance of “first followers”; motivating your advocates; preparing for; preparing message template for; strategies for engaging others; ways for; what might hold them back. See also Allies; Audience; Champions; Community; Ecosystem; Fans; Followers; People; Stakeholders; Tribe

Adapting existing ideas

Adjacent possible: expanding; finding who holds keys to

Advocates. See ...

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