July 2013
Intermediate to advanced
840 pages
26h 2m
English
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Chapter 10. Color
Color communicates, telling us things about the object bearing the color. Without color cues, we’d have a hard time guessing the ripeness of a fruit or distinguishing a poisonous mushroom from an edible one. And many animals would have a hard time figuring out when to mate, or with whom.
We associate colors with human emotions: we are green with envy; we’ve got the blues; we see red. Colors affect our emotions as well. Various studies suggest that we think best in a room of one color, and relax best in a room of another color.
What does all this mean? Color’s important. A rule of thumb in advertising is that a color advertisement gets several times the response of a black-and-white ad. Designers of mail-order catalogs tell us ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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