Chapter 8

The Age of Entrepreneurship

The Millennials already account for forty million in the workforce, and they are set to become America's first hundred-million-member generation. How they grew up—with mobile devices, online access, and social media—influences the way they work.1 And it's influencing the way everyone will work.

Although I advocate the benefits of working as an independent contractor, I understand that doing so is a stretch for many people. I think there is a much larger number of workers who operate with a Frame 2 mentality but have chosen to work for companies for various reasons. There's the nasty reality that many new companies fail, which introduces the possibility of not being able to provide for your family or build ...

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