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Repetibilidad by James Allen, Chris Zook

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Notas

Capítulo 1

1   Encuesta realizada a 377 directivos en Estados Unidos, Europa Occidental y Asia por Economist Intelligence Unit (EIU), en nombre de Bain, marzo, 2011.

2   Zook, Chris (2010), Profit from the Core: A Return to Growth in Turbulent Times, con James Allen, Harvard Business Press, Boston.

3   Zook, Chris (2004), Beyond the Core: Expand Your Market Without Abandoning Your Roots (Harvard Business School Press, Boston).

4   Zook, Chris (2007), Unstoppable: Finding Hidden Assets to Renew the Core and Fuel Profitable Growth, Boston, Harvard Business School Press.

5   Este asunto se aborda con profundidad en Casadesus Masanell, Ramón y Ricart, Joan E. (2011), «How to Design a Winning Business Model», Harvard Business Review, enero-febrero. ...

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