Chapter 5Mashups: A Behavior and a Technology

Copyright © 2009 by The McGraw-Hill Companies. Click here for terms of use.

By Vince Casarez

In technology, a mashup is a web application that combines data from more than one source into a single integrated tool; an example is the use of cartographic data from Google Maps to add location information to real-estate data from Craigslist, thereby creating a new and distinct web service that was not originally provided by either source.

Mashup originally referred to the practice in pop music (notably hip-hop) of producing a new song by mixing two or more existing pieces.

Wikipedia, circa June 2008

Although this Wikipedia entry provides a reasonably good overview of what a mashup can do, it doesn’t really ...

Get Reshaping Your Business with Web 2.0 now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.